Gunjan Saxena is a pivotal force behind AdsPerClick’s digital advertising success, specializing in performance-driven campaign strategies for clients ranging from global enterprises to emerging startups. With over 8 years of experience in competitive PPC and social media advertising landscapes, Gunjan combines data analytics with creative optimization to maximize ROI.
At AdsPerClick, she spearheads the development of cutting-edge bidding algorithms and AI-driven ad placements, ensuring clients stay ahead of platform updates (like Google Ads and Meta’s evolving policies). Her innovative approach to audience segmentation and conversion rate optimization has helped scale client ad spend efficiency by up to 300%.
Gunjan also led the design of AdsPerClick’s proprietary dashboard, now recognized as a industry-leading tool for real-time campaign performance tracking and predictive budget allocation.